**Launch of The Workwear Company**

//**Launch of The Workwear Company**

We are absolutely delighted to announce the launch of our new brand, The Workwear Company.

The service is led by Joe Oldroyd, who after working in the family business for five years, was last year appointed as a Director of The Promotion Company.

Ambitious and keen to make his own mark, Joe has set up the Workwear Company, including designing the brand and developing the new website.

Proud of an excellent reputation for supplying branded and promotional clothing in the Humber region and wider UK, we felt a re-brand would raise awareness of our products and this service in particular.

The website includes our entire catalogue for clothing inspiration and also gives clients the opportunity to order regular workwear items. The client ‘wardrobe’ stores clients’ favourite products which they can simply click, choose the size and colour then re-order.

Joe initially started working with the firm during the school holidays, helping out with the printing and packaging of promotional items and work wear.

Interested in a career as a sport journalist, he completed a degree in Journalism at The University of Leeds then moved back to East Yorkshire to work in the leisure industry and after two years, felt drawn to a position at The Promotion Company.

After joining the family firm in 2015, Joe progressed from Sales Assistant to Sales Manager, bringing a fresh perspective to the business.

Since becoming a fellow Director, Joe has been researching the market and developing The Workwear Company to complement The Promotion Company, our established business which has been supplying promotional items to support marketing campaigns for the last thirty-one years!

Workwear is an excellent way to promote any organisation and it makes us proud to see our client teams displaying their company brand, spreading the word on their behalf.

Two additional members of the Workwear Company team are Promote and Prosper, our stunning models who will be making an appearance in some well-known places around the City. Watch this space!